Music streaming services – what’s new

Here is a short overview of the most important news from music streaming services. Spotify and Napster are seeing an increase in the number of users, YouTube is testing solutions for short videos, Pandora is losing active online radio users.

Muzyczne serwisy streamingowe. Music streaming services

Napster’s “average monthly active users” increased to 1.2 million

Having completed its acquisition of streaming firm Napster, MelodyVR has published some new stats about its business. Napster ended 2020 with 5.7 million “total platform users” – a metric that includes its consumer service, as well as the other streaming services powered by its B2B platform. That’s up by 126% year-on-year: huzzah! But wait, there’s another figure… Napster’s “average monthly active users” only increased by 15% last year to 1.2 million people: just over 21% of the total user count.

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Muzyczne serwisy streamingowe. YouTube testuje przycisk TikTok. Music streaming services

YouTube Is Experimenting With a ‘TikTok Button’ for Short-Form Videos

India’s ban on TikTok has provided a playground for YouTube, Instagram and other competitors. Now YouTube is experimenting with a create button to allow users to make short-form videos inside its app.

The button appears under select music videos. It allows users to create a 15-second YouTube Short. After tapping the button, the camera opens to allow users to shoot a video with the currently playing music. It also allows users to import pre-recorded video from the gallery.

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.Muzyczne serwisy streamingowe. Music streaming services

Spotify ended 2020 with 345m users including 155m subscribers

The streaming service ended the year with 345 million monthly active users, including 155 million premium subscribers. That was year-on-year growth of 27% and 24% respectively, with ad-supported (free) users up 30% to 199 million.

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Muzyczne serwisy streamingowe. Pandora logotyp. Music streaming services

Pandora ended 2020 with 58.9m monthly active listeners

Satellite radio firm SiriusXM published its year-end financial results yesterday, including updated figures for its Pandora streaming subsidiary.

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Related articles about Music streaming services

Tidal is constantly developing the application and increasing the number of songs in HIFI quality. One of the main advantages of the website is the Master Quality Authenticated technology, which allows to compress music without losing quality. More on our blog

Swedish startup is constantly developing Spotify for Artists. It is a free tool for creators, their teams, distributors and labels. Thanks to S4A, you can create profiles, analyze data and  pitch to playlists. More on our blog